Macroblock Technology showcased its vision for the future of new energy vehicles at an investment forum.

On December 4th, Juji Technology was invited to participate in the 2024 Q4 Investment Forum hosted by Yuanta Securities, where it shared insights on the trends of the new energy vehicle generation. According to China Times News Network, with the rapid growth of the global new energy vehicle market, China has become the dominant player in this field. According to the latest data, the global automobile market reached 93.5 million vehicles in 2023, of which China produced 30.16 million, accounting for approximately one-third of the global total. Looking ahead to 2024, global new energy vehicle sales are projected to reach 16.7 million units, with China's sales reaching 10.4 million units, accounting for 62% of the global total. Notably, China also set a record of 1.1 million new energy vehicle sales in a single month, accounting for 66% of global sales.

In terms of automotive chip demand, the demand from new energy vehicles is significantly higher than that from traditional gasoline vehicles. In 2021, a traditional gasoline vehicle required approximately 900 chips, while a new energy vehicle required approximately 1,500 chips, representing an increase of 67%. In 2023, the global automotive chip market reached $67 billion, with major international integrated device manufacturers (IDMs) from Europe and the United States accounting for 77% of the global supply. However, China currently relies on imports for 90% of its automotive chips, urgently requiring localization.

Macroblock Technology has demonstrated several advantages in its strategic layout in China's new energy vehicle chip market. Firstly, Macroblock possesses extensive experience in chip design for LED backlighting technology, LED display scanning architecture technology, and RGB LED architectural lighting dual-line transmission technology. Furthermore, in addition to having already obtained automotive-grade AEC-Q100 certification, Macroblock is also preparing for final ISO26262 certification, reflecting its zero-defect quality policy.

Macroblock leverages its successful experience to accelerate development speed and shorten development time, providing comprehensive assistance including demo demonstrations, overall solution design, and EMI handling, offering in-depth services to help clients quickly design and implement their solutions. Since 2022, Macroblock's deep cultivation in the Chinese new energy vehicle market has earned the trust of most brand automakers, and to date, it has introduced 30 new energy vehicle models in China, establishing its leading position in the new energy vehicle era.

Macroblock will continue to dedicate itself to promoting the development of China's new energy vehicle market and expanding its influence globally.