On November 15, Amazon announced that it has sold more than 250 million Fire TV devices worldwide and has decided to further expand its product line with the launch of the new Omni Mini LED series, the updated Fire TV 4 series, and the new Soundbar Plus soundbar.
In terms of pricing, the 55-inch model is priced at $819.99 (currently approximately RMB 5929); the 65-inch model at $1089.99 (currently approximately RMB 7881); the 75-inch model at $1499.99 (currently approximately RMB 10845); and the 85-inch model at $2099.99 (currently approximately RMB 1583).
Image source: Amazon
The Omni Mini LED series features a cinematic QLED Mini LED display, offering 4K 144Hz resolution, 1,400 nits peak brightness, and up to 1,344 local dimming zones, supporting Dolby Vision IQ and HDR10+ Adaptive. Furthermore, it is the first Amazon TV product to receive AMD FreeSync Premium Pro certification.
The series of TVs also introduces support for 2.1 Dolby Atmos, with built-in dual high-power speakers and up to two subwoofers to deliver deep bass, clarity, and dynamic range for an immersive audio experience.
In other aspects, this TV series offers two HDMI 2.0 ports, one HDMI eARC 2.1 port, and one HDMI 2.1 port. It also supports tri-band Wi-Fi 6E and Bluetooth 5.2, and supports the Auxiliary Audio Streaming (ASHA) protocol, which can directly transmit audio to ASHA-enabled hearing aids.
The new generation Fire TV 4 series TVs are priced at £279.99-£379.99 (currently around RMB 2575-3495), and are not much different from the previous generation. The main difference is that the bezels are narrower, while the 4K UHD resolution is still maintained and HDR 10 and HLG are supported, as well as Dolby Digital audio.
The Fire TV Soundbar Plus is priced at £199.99 (currently around 1840 RMB), which, compared to the basic £99.99 version, mainly upgrades from a two-channel to a 3.1-channel configuration and adds Dolby Atmos functionality. (Image source: IT Home)
