Carux showcases a comprehensive "reflective imaging technology" solution.
CarUX has been deeply involved in the smart automotive field for many years, possessing advanced R&D technology and mass production capabilities from Tier 1 automakers. With a development direction of "More than Display, and Far Beyond," CarUX will unveil its "Harmonious User Experience" product design concept for the first time in Las Vegas, USA, from January 7th to 9th. The company will showcase multiple integrated cockpit imaging solutions and introduce the application of next-generation OLED display technology. CarUX is committed to enhancing the freedom of automotive interior and exterior design and providing customers with more differentiated and flexible space designs. Furthermore, in the direction of smart cockpit design, CarUX prioritizes safety while combining practicality and entertainment functions, striving to lead the trend in smart automotive applications and explore the latest market opportunities.
Innolux Chairman and CEO Hung Chin-yang stated, "With the rapid development of AI and mobile technology, the definition of the car has evolved from a simple means of transportation to a second living space, a fully functional intelligent mobility system that connects digital life. CarUX is committed to breaking through the limitations of traditional screens, emphasizing a 'harmonious driving experience.' From the Large Information Display (LID) launched six years ago to the various HUE harmonious driving experience solutions to be showcased this time, CarUX has accumulated over 20 years of solid and outstanding technology and market experience, seamlessly integrating safer and richer information and entertainment services into the interior and exterior design of automobiles." Innolux Group will leverage the synergistic advantages of its parent company's resources to assist its subsidiary CarUX in actively expanding intelligent automotive solutions, striving to become a comprehensive system supplier with deep technical expertise and broad functionality in the field of intelligent mobility.
In terms of exterior styling, CarUX automotive solutions feature unique and highly customizable designs that can blend into the styles of various car models. In terms of display performance, they boast numerous superior characteristics, including extremely low reflectivity, high brightness, high contrast, wide color gamut, energy efficiency, and fast response time. In addition to continuing to delve into advanced display technologies such as MicroLED and AM mini-LED, this year CarUX has also developed OLED automotive display modules, actively expanding its product portfolio to provide innovative display products and solutions to global customers.
Creating a "harmonious driving experience" and pioneering a new era in automotive displays.
CarUX showcased its comprehensive Windshield Reflective Solution (WRS) for the first time, comprising a 9.6-inch Micro-LED AR reflective display and a 48-inch panoramic reflective display. Utilizing high-brightness, high-resolution, and low-energy Micro LED display modules, it projects information onto the windshield using depth-of-field stereoscopic images, combined with proprietary algorithms and interface design. This integrates information such as distance and direction indicators with the actual external environment, providing the driver with essential driving information while looking directly at the road, enhancing driving safety. Simultaneously, the projection range can be extended to the passenger's field of vision, allowing them to enjoy various entertainment options. The system also allows for the switching off of partial projection information to reduce interior lighting and improve comfort. Technically, compared to traditional head-up displays, it significantly reduces device size, freeing up interior space. In summary, the Windshield Reflective Solution not only improves driving safety but also enhances the high-tech feel, comfort, and design flexibility of the car interior, revolutionizing the user's in-car experience.
During the exhibition, CarUX also launched a number of innovative technologies and outstanding automotive component applications that promote a harmonious driving experience, including the "InvisiView" hidden display, the "Smart Display+" which can distribute the computing power of the vehicle's computer and reduce the bandwidth of image transmission, the "Kinematic Solution", the "Camera Behind Display", and the new generation of "Haptics and Force Sensing".
First to launch revolutionary next-generation OLED display technology
CarUX, in collaboration with its partner JDI, developed a 32-inch OLED integrated in-vehicle display. This next-generation OLED "eLEAP" display technology offers twice the brightness and three times the lifespan of existing OLED displays on the market, providing customers with a better OLED display option. eLEAP is also a green technology; its efficient manufacturing process can reduce carbon dioxide emissions by half compared to traditional OLEDs.
